Snapshots of life and beauty by Plasticmind

The key concept for this logo was connectivity. You can see I started early (top left) with that concept. The next iteration (top right) was more a cross section of pipes, but didn't communicate connectivity well. The dots in draft 3 brought us back to the idea of connectivity, but with the concept of packets. However, the broken lines in drafts 3 and 4 carried too much negative connotation (sporadic, spotty). Draft four did introduce a very pleasing perspective aesthetic that I melded with the swoop from draft one to get the finished product.

See this photo on Flickr »